Eye makeup is perhaps the most transformative element of any makeup look, but there's no one-size-fits-all approach. As a visagiste, I've learned that understanding eye morphology is essential for creating truly flattering eye makeup.
For almond eyes, which are considered the "standard" in makeup tutorials, most techniques work well. Enhance their natural symmetry with a classic crease definition and wing liner that follows the natural eye angle.
Hooded eyes benefit from creating the illusion of a crease. Apply transition colors slightly above the natural crease so they're visible when eyes are open. Thin eyeliner that thickens toward the outer corner prevents the line from disappearing when eyes are open.
Monolid eyes shine with gradient techniques. Create dimension by applying darker shadows at the lash line, gradually fading upward. Winged liner should be thicker and extend straight out rather than angling upward to lift the eye.
Downturned eyes can be visually lifted by focusing darker colors on the outer third of the eye and extending eyeshadow and liner upward at a 45-degree angle. Avoid applying dark colors to the lower lash line, which can accentuate the downward appearance.
Round eyes benefit from elongating techniques. Apply darker colors to the outer corners and extend them horizontally. Tight-lining the upper lash line rather than creating a visible line above it helps maintain the eye's natural shape while adding definition.
Deep-set eyes should avoid dark colors in the crease, which can make eyes recede further. Instead, use light, reflective shades on the lid and reserve darker colors for the outer V to create dimension without depth.